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Networking Events

Wed 2 Mar – Live Blog Reviews – what are you doing wrong?

live blog reviews

For the first event in 2016, we will be doing an event with Live Blog Reviews. For the submitted blogs, they will be reviewed for the following:

  • Site structure
  • any obvious security issues
  • content audit
  • SEO
  • potential monetisation strategies
  • anything else specific to the blog

It doesn’t matter what type of blog or niche you are blogging about. The basics for each is mainly the same. The difference is what you are trying to achieve with the blog. By either submitting your blog or by watching the other blogs being reviewed, you will learn a lots of tips and tricks that you can implement on your own blog.

Due to the time limit on the night, Blog Reviews will be done for the 1st 10 who submit their url.  When you pay for your ticket on Paypal, you will be able to submit your blog URL. When the confirmation is received, you will get an email reply with further details.

Every review will be recorded on video for you to review later.

We have quite a few new members, so it will be a great opportunity to  meet with other bloggers and network too.

Live Blog Reviews – 2 Mar 2016 

Date: Wednesday 2 march 2016 from 6.30pm

Venue: Slug and Lettuce Hanover Street

Tickets: £15

 


Ticket Options



Agenda

6.30pm – Registration and networking

7.00pm – Workshop and Q&A

8.00pm – Networking Drinks

Hashtag: #LadiesBlogging

Thanks for visiting, please follow us on Twitter and we'd love to connect on Facebook too.

We'd love to connect with you on Twitter and Facebook too.

February 18, 2016 by Chief Blogger 2 Comments

Blogging

World Travel Market – A Bloggers Guide

The World Travel Market is a massive travel trade show held in London yearly. If you are a travel blogger, this is a great event to network and meet with Tourist Boards, Travel PRs and other travel bloggers. The show is absolutely massive it will take at least a couple of days to get through it. To get the most out of the show, you really need to have a game plan. Here are some tips on how to prepare before going to WTM.

wtm london

  1. Business cards
    • Bring a lot of business cards as you never know how many people you will meet. I have just ordered a new batch of mini cards from my favourite printer, Moo Cards.
  2. Update your media kit
    • If you prepare your media kit before hand, have it ready to email to the people you have met. If you don’t have one yet, prepare a one pager with your contact information, some images, your stats and previous campaigns.
  3. Print your badge
    • If you preregistered, you should print your badge before attending as this help you skip the queues and you can get off at a different DLR station.
  4. Be professional
    • If you are going to WTM to meet with a lot of travel professionals, treat this like a business event and dress appropriately, smart casual or a simple dress. This leaves a lasting impression. Also wear comfortable shoes as you will be walking a lot.
  5. Arrange meetings before hand
    • You can download the WTM app which shows you all the available press conferences and presentations happening at the show. You can use it to schedule meetings and keep your calendar. I find it quite clunky to use so I prefer to keep a printed version on hand with a map handy too, as it is not easy to find your way to all the various meetings.
  6. Set your schedule
    • Check out the WTM presentations and press conferences that you want to attend and start by adding those to your schedule. Then arrange your other meetings around these keeping in mind that it takes at least 15 minutes to get from one place to another. Don’t forget to leave some time to wander around some of the other stands as they always have fun shows and displays to see.
    • WTM 2014 (15)
  7. Press conferences and other sessions
    • It is always useful to attend press conferences as you get to meet the representatives directly and get your questions answered. I find them quite informative but you need to pick the ones that interest your schedule will fill up quickly.
  8. Getting there
    • The best way is by using the DLR. If you have registered and printed out your badge, you can take the DLR to the Prince Regent Station and get in through that entrance. If not, you will have to use the entrance the Custom House stop. At the end of the day, the platform gets very crowded. You might be better off taking the train one stop in the opposite direction and jump on there. You are more likely to get on the train that way.
  9. What to bring
    • Download the Evernote app as you can use this to take pictures of business cards and it saves to your phone and can also simultaneously send a Linkedin invite. I also use it to write notes and take images of things to remind me of what I need to follow up with.
    • Bring a portable power pack as you will be there all day and you won’t have time to stop to recharge your phone. I use this one by Varta which has 2 USB ports and enough power for 3 charges. A great feature is that it has been drop tested, you want one that is quite robust as you are carrying it around with you all the time.
    • Bring a bottle or water and some snacks. There are a lot of food outlets at theEcxel but there are normally really long queues.
    • Bring a large tote bag to keep all the brochure, cards and USB sticks that you will be collecting along the way.
  10. Use the press centre
    • There is a room with a lot of press materials that you can collect. Most of the press conferences are held around the rooms at the press centre. There is a cloakroom here but at the end of the day, there is always a very long queue so be prepared. You can arrange meetings at the press centre but it is always very busy and not easy to get a table.
  11. Follow up
    • After WTM, follow up with the new contacts that you have made via email. Also invite them to connect on Linkedin too. In the email, remind them about what you discussed and how you can work with them.

The first time at WTM is quite overwhelming, but go with a plan and be open to exploring new horizons and meetings lots of people who can help you with your travel blogging plans for the next year. If you can’t make it to WTM, you can come along to our next event as our guest speaker is Travel PR Julie who will talk about how travel bloggers can work with brands.

wtm london

October 25, 2015 by Chief Blogger Leave a Comment

Networking Events

11 Nov: Working with Bloggers: The PR Perspective

Bloggers are not often very sure about how to work with PR companies and vice versa. Regardless of what niche you blog about, you will no doubt encounter PR’s along the way. It is a symbiotic relationship between the two where PRs can get their clients media coverage on diverse online platforms and bloggers get to experience the Brand’s products and review them to create content on their blogs.

Of course, there are no rules but there are some suggest best practices.

Our speaker for this month is Travel PR, Julie Giraud of Four Communications. She has been in the industry for many years and has been working with bloggers for quite a few of those years. She will share her insights on how PRs work with bloggers.

Who should attend:

  • Bloggers who are looking to work with PRs
  • Bloggers who want to learn to build a working relationship with Brands
  • Anyone who wants to get some top tips on working with PRs and Brands.

More about Julie

Julie

Julie has been working in Travel PR for seven years and has been with Four bgb for five and years. She has devised and run many successful social media and blogger campaigns for clients such as KLM, Discover Ferries, the Catalan Tourist Board, MSC Cruises, etc. Julie has a strong understanding and knowledge of the travel industry, its economics and realities.
She regularly attends blogger conferences where she has been on panels, ran speed-dating sessions and taken part in the many ‘networking’ sessions.

Julie is originally from France (Brittany) where she attended university before moving to Dublin where she worked as a project manager for a webdesign company for three years. She then decided to make the jump and moved to London to work in PR. She also lived in Spain, Morocco and only just came back from a three-month secondment in the UAE.

How can Bloggers build a relationship with Brands: The PR Perspective

Date: Wednesday 11 November 2015

Venue: Slug and Lettuce Hanover Square

Tickets: £15

 


No of Tickets



 

Agenda

6.30pm – Registration and networking

7.00pm – Workshop and Q&A

8.00pm – Networking Drinks

Hashtag: #LadiesBlogging

October 7, 2015 by Chief Blogger Leave a Comment

Networking Events

7 Oct : Instagram Fame with Symmetry Breakfast

How do you get lots of Instagram followers?

SymmetryBreakfast

Michael of the fabulous Symmetry Breakfast (@symmetrybreakfast) account on Instagram has turned his creative side hobby into a world famous business. In a short 18 months, his account has grown to over 400,000 followers. Symmetry Breakfast was created to showcase world foods and design and the medium was through food and photography.  This hobby has changed their lives.

He is joining us at Ladies In Blogging to share his story with us. You will hear about how and why he started Symmetry Breakfast, how he got a celeb to Regram him and got over 40,000 new followers in one day, the book deal, approaches from Hollywood and all sorts of other unexpected things.

Come along and meet Michael and hear his inspiring story.

7 Oct : Finding Instagram Fame with Symmetry Breakfast

Date: Wednesday 7 October 2015

Venue: Slug and Lettuce Hanover Square

Tickets: £15

 


No of Tickets



Agenda

6.30pm – Registration and networking

7.00pm – Workshop and Q&A

8.00pm – Networking Drinks

Hashtag: #LadiesBlogging

 

September 11, 2015 by Chief Blogger Leave a Comment

Networking Events

Event: Creating a Traffic Boosting Content Plan for Bloggers

What drives traffic to your blog? Is it good photography, a great design or content?

The content on a blog is one of the most important factors to get right if you want to get more readers and traffic. In this workshop, Serena Mariani, an award-winning marketing and PR professional, will share her top tips for bloggers. Some topics that she  will cover :

  • How to create a content calendar
  • How to identify hot topics
  • How to do the research on topics
  • and much more.

Date: Wednesday 13 August 2015

Venue: Slug and Lettuce Hanover Square

Tickets: £15

 


No of Tickets



 

 

More about Serena Mariani (@social_serena)

Serena Mariani

A citizen of the Internet since 1991, a technology lover and an award-winning Marketing and PR professional, Serena has solid multidisciplinary experience in brand campaigns and digital project management both client and agency side. She has worked for the likes of P&G, Publicis group, Johnson and Johnson and currently Global Digital Manager for a Unilever personal care brand. In 2012, Serena received the Mark Hanson Award for Best Social Media Communicator Under 30 in the UK; she is a blogger in her free time and Instagram is her most recent addiction. 

 

Agenda

6.30pm – Registration and networking

7.00pm – Workshop and Q&A

8.00pm – Networking Drinks

Hashtag: #LadiesBlogging

July 6, 2015 by Chief Blogger Leave a Comment

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